To set yourself apart on websites like oDesk or UpWork and not get stuck in the low-paying contracts, you need to have a strong personal brand and be able to tell the story of who you are, what you expertise is and why you’re the guy people should work with.
American National University’s Business Administration diploma program is designed to prepare you with the basic knowledge of business concepts required for today’s ever-changing business environment. Through the knowledge, skills, and confidence gained in this program, you will be ready for entry level positions in a variety of business environments.
This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills…. [-]
The Masters Program comes with an expert-curated learning path, which is a step-by-step plan to gain the skill set of a digital marketer capable of managing the digital marketing initiatives of their organization.
It is said that ‘Content is the King’. If the right content is not in place, the entire Digital marketing strategy will go for a toss. Just like the other Hubspot courses, this Content Marketing certification comprehensively covers various facets of content marketing strategy including the power of storytelling, sourcing of ideas, content creation framework, content repurposing, content promotion and repositioning, and finally analysing and optimizing.
“In General Assembly’s part-time Digital Marketing course, on campus and online, students learn about email marketing and how it can be applied as a strategic vehicle to reach a target audience. Exercises include creating your email marketing strategy and developing a plan for growing your list and developing a relationship with your customers over time. Students have the opportunity to test out an email campaign as part of their final project, which is to present a digital marketing experiment on a real-life company.”
Whether you want to find a new job or create your own as an entrepreneur or freelancer, your personal website and social media presence give prospective employers and clients a window into your personality, skills, and interests.
“Marketing in a Digital World” is one of the most popular free marketing courses on Coursera – with more then 100,000 students enrolled to this date. Taught by a professor at the University of Illinois, this class focuses on the transformation of marketing strategies an tactics into a digital-first world. Specifically, how technology is putting the power of marketing into the hands of the consumer.
Our easy to use learning platform gives you access to our the full library of courses, tracks your progress, provides full reporting and enables access to a range of supporting materials like blogs, reports, videos and infographics. You can revisit the courses unlimited times and the system will remember where you left off.
How to Create Advocates with Loyalty is a podcast that looks at customer loyalty and branding issues. The talk discusses important issues such as the Socially, Environmentally and Ethically Responsible (SEER) model, implementing core values, maintaining loyalty and making emotional connections.
Drawing on the latest research and insights, the Evaluation course offers a suite of subjects that will provide students with extensive knowledge and skills of evaluation theory and practice that can be applied to work settings. The subjects familiarise students with theories underlying policy and program development, ethical practice, key concepts and approaches to evaluation and the various roles of an evaluator. Undertaking single subjects allow you the opportunity to study according to your interest and expertise and specialize in the area(s) of your choice. Students taking the course from overseas are not required to have an international student visa. Find Out More
This eight-week 100% online course builds on the foundation and knowledge you acquire in Hospitality Business Operations. Topics covered include: identifying and addressing long-term concerns in strategic planning; defining quality and its role in driving the hospitality industry; and building strategies for winning customer experiences.
Introduction to Probability and Statistics for Business teaches students about descriptive statistics, probability models, confidence intervals, controlled experiments vs. observational studies, tests of significance, correlation and regression.
Get a “diploma” in Social Media Marketing in just 15-20 hours with this free, ad-funded course provided by online course provider ALISON. It explains the use of email marketing, affiliate marketing, Facebook marketing, and how to use social media tools such as Twitter, podcasting and blogging.
HubSpot’s Inbound Marketing Training Program and Certification. Enjoy these 12 free marketing classes and reading materials from HubSpot to help you master inbound marketing. Learn about blogging, SEO, keyword strategy, social media, email marketing, calls to action, and more! Finish up with an exam to prove your worth.
It’s a free 14 day email course that focuses on actionable “hacks” you can use to automate, scale, and improve your marketing efforts. Including Viral Referral Campaigns, Optimizing Landing Pages, Twitter Automation, SQL queries and more. No coding knowledge required.
Next you will examine different ways to analyze the data acquired through marketing research. Using formulas to determine how cannibalization affects the profitability of new products and the value of a long-term customer, you will perform a basic sensitivity analysis to assess the robustness of your results.
Whenever you buy or sell products or services over the internet — on Amazon, Etsy, eBay, or your own store, for example — you’re taking part in eCommerce. To attract and keep customers, it’s crucial to create eCommerce experiences that are branded, consistent, and user friendly, and feel connected across various channels, both online and offline.
Internet Marketing for Smart People Email Course. This 20-installment email marketing course from CopyBlogger will give you the low down on content marketing, copywriting, SEO, and keyword research, and more! Best of all, it’s dished out to you via email so you won’t get bogged down with too much educational info sent all at once.
“The Business of Social” is for businesses owners, marketers, and social media managers looking for ways to tie social media directly into real business growth objectives. In other words, those looking to drive real, measurable value from a social media strategy and program.
Participants will examine the concept of branding through a strategic lens to understand why brands are so valuable, and explore the many factors that contribute to that value. You’ll learn that creating a memorable brand takes much more than just developing a strong image. Through the concept of brand equity, you will explore the various aspects of a brand’s success that are created internally, and influenced externally by consumers.
Join streetwear icon Jeff Staple as he shares first-hand experience and advice for building a brand from purpose to product — essential and tactical advice for entrepreneurs, fashion aspirants, and everyone with a dream to build their own creative product company.
I’ve taken a few awesome courses and certifications through HubSpot Academy, including an inbound marketing certification and a content marketing certification. These classes helped me be better at my job, so I started making a list of other classes I could take to learn more skills. When I finished the list, I realized that you, dear readers, might have similar skill gaps, so I wanted to share it in a blog post.
Below are 32 free online courses you can take to beef up your skill set. These offerings vary in time commitment, but many are self-paced so you can work on your own schedule. We’ll fill you in on the details below, or you can also skip ahead to check out classes in the following categories:
Business Specializations and courses help you hone skills critical to success in the modern workplace, with areas of study including entrepreneurship, business strategy, marketing, finance, and management. Whether you’re a small business owner or working in a large international firm, business courses will improve your ability to analyze, understand, and solve business problems.
Hey there, @oyebilan:disqus! Awesome to hear you’ve done some of these already 🙂 I’ve heard that this Digital Marketing Specialization is up there with the best: https://www.coursera.org/specializations/digital-marketing
The University of Toronto offers a certificate program in Digital Marketing Management. The program consists of three main courses: Foundations of Digital Marketing Management, Search Engine Marketing, Social Media Strategy, which you have up to two years to complete. The program covers the foundations of the field as well as the specialist disciplines of search engine marketing and social media marketing, preparing both new students and seasoned professionals for new evolutions and demands in the industry. While there is a fewer number of core content covered than many on this list, it is more focused and specialized in the content covered–mainly search engine, and social media strategies.
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As a relatively young university established in 1965, Simon Fraser University is a public research university located in British Columbia, Canada with campuses in other cities such as Burnaby, Vancouver, and Surrey. Simon Fraser University consistently ranks as one of the top comprehensive universities in Canada taking the number 1 spot in Maclean’s Annual University Rankings 12 times, with many of those being consecutive years. With a rockstar faculty and alumni faculty, who have won 43 fellowships to the Royal Society of Canada, three Rhodes Scholarships and one Pulitzer Prize to date, students can expect the top-tier instructors
The greener gadgets org home consists of 6 social media courses that you must complete along with projects that help you apply what you learn and a certificate from Northwestern University to highlight your new skills on your resume or LinkedIn.