This course is also a part of a Online Marketing Challenge from Google. Students that plan to take the Online Marketing Challenge are encouraged to complete the Digital Marketing Course first. Marketers looking to learn everything there is to know about Google (and advertising), this is a great place to start!
Wharton Business Foundations Capstone enables you to apply your analytic skills to real business challenges – including your own. This course offered by Coursera in partnership with University of Pennsylvania.
Investigating business situations – applying a range of techniques to uncover the root causes of problems and identify key issues. Analysing business needs – understanding the business stakeholders and their views, building a common vision of the desired business system and identifying the required actions for change. Evaluating options – identifying the options for business change and working with other professionals to define the financial and business impacts for each option. Defining requirements – modelling and documenting the business and system requirements. Managing benefits – supporting the project sponsor and project manager in ensuring that any changes to the requirements are reflected in the business case. … [-]
A successful business starts with a clear vision and a thorough understanding of the opportunities available to turn that vision into a reality. Whether you have an idea for a future venture or you already have a side-line business whilst studying, this course will help you consider your vision and explore the opportunities available. [+]
Access to a comprehensive library of bite size courses covering all aspects of digital marketing from the fundamentals through to more specialist topics. Our courses also explore the latest digital marketing tools and techniques in detail. All courses include a selection of audio, video, interactions and quiz elements, to keep learning engaging.
If you’re new to marketing or looking to move into a marketing role then the CIM Level 3 Foundation Certificate in Marketing could help you to gain introductory knowledge and be successful in an entry level or support role. Once you have successfully completed the qualification, you can move…
Achieve industry recognised CPD Certification on the Fundamentals of Digital Marketing or Advanced Digital Marketing Certification, covering a wide range of digital marketing disciplines.We are a CPD standards training centre, our courses are endorsed by the Chartered Institute of Marketing and used by some of the world’s leading universities.
Working on a lot of content but not sure whether it is reaching your desired audience? Have a ecommerce website/mobile app and you want to optimize your operations for a greater ROI? This certification from Google will give you that Eureka moment! This video-format course is structured across 4 different modules: Digital Analytics Fundamentals, Google Analytics Platform Principles, Ecommerce Analytics and Mobile App Analytics Fundamentals. My only suggestion – Practice as you learn.
Whether you want to upgrade your business skills or supplement your management qualifications, get inspired by our latest stories. Discover how to further your career with our ‘Become a…’ advice, or browse our online and accredited business courses on key topics such as leadership, networking or project management from top universities and organisations.
Membership is $25/month or $375/year. They also have group membership plans for companies looking to train employees. Ask around your workplace – you might be able to access Lynda for free if your company already has a membership.
This course is designed for students who want to get to know, in depth, the characteristics of Made in Italy as a recognised model that is appreciated all over the world in the fashion and luxury goods sectors. The course includes theoretical classroom lessons, workshops and other practical activities, project work and assessment tests… [+]
This online social media marketing course covers the concept and application of social media marketing, equipping you with the skills to plan and implement a successful social media marketing strategy while offering you social media certification.
EdX is an online learning platform trusted by over 12 million users offering the Supply Chain Technology and Systems Certificate in collaboration with Massachusetts Institute of Technology -MITx. Learn how technology is used in supply chain systems from fundamental concepts to innovative applications – part of the MITx Supply Chain Management MicroMasters Credential.
Project management – Capable project managers can be an invaluable resource to a company. Online project management training teaches students how to manage team schedules, estimate project cost and integrate multiple projects into an overarching management strategy.
The Diploma in Business Management is a 120 credit qualification. You can choose from range of Levels available from Level 2 to Level 7 depending on your current qualification or work experience. Learners will gain an extensive skill set for both care and managing, ensuring that they are able…
Campus Part time 10 weeks March 2018 USA Kips Bay Atlanta Austin Boston Chicago Dallas Denver Los Angeles Santa Monica Irvine Manhattanville Providence San Francisco San Jose Seattle Washington DC Arlington United Kingdom London Hong Kong Singapore Australia Brisbane Melbourne Sydney USA Online + 25 more
“In General Assembly’s part-time Digital Marketing course, on campus and online, students learn about email marketing and how it can be applied as a strategic vehicle to reach a target audience. Exercises include creating your email marketing strategy and developing a plan for growing your list and developing a relationship with your customers over time. Students have the opportunity to test out an email campaign as part of their final project, which is to present a digital marketing experiment on a real-life company.”
EdX is an online learning platform trusted by over 12 million users offering the Effective Business Writing Certificate in collaboration with University of California, Berkeley – UC BerkeleyX. Learn best practices and approaches to writing effective business letters, emails, and reports. Format, composition, and clarity are emphasized.
The importance of online business courses is increasing and a multitude of schools are providing online options. Furthermore, these programs are offered from universities all over the world allowing students the opportunity to learn from professors in other countries. Online business courses can cover the general business aspects: accounting, fun gadgets for home and management, to more specialized areas: hospital finance, business education, international markets, and others.
The importance of social media marketing for businesses and organisations is no longer questioned. It has become a worldwide trend which helps businesses and organisations connect with their customers online.
If you’ve considered studying business, but can’t seem to carve out the time for such an undertaking, consider Alison’s free, online business courses. Learn leadership skills, fundamentals of business law, business growth strategies and more. Whether you’re considering starting a business or just looking to improve your business knowledge, Alison has a course for you.
The exciting part with this hands-on class is that you not only get to hear about ways to grow your professional persona using social media, but you will actually do it! “What Is Social” is the first in a six-course specialization offered by Northwestern University (a top university in the United States). Once you finish this first course, you can continue on with the next steps of the track: Social Media Marketing: How to Profit in a Digital World. (The first course is free; the full track costs $426.)
“Through hands-on experience in General Assembly’s part-time Digital Marketing course, our students become knowledgeable in all aspects of social advertising, including utilizing the latest techniques, in targeting, data analysis, and optimization, adapted from our real-world examples. By highlighting integration techniques, we move our students from the idea of single-campaign tactics on separate platforms to fully cohesive campaigns that build off one another. The cohesive campaigns can then be tracked through platforms like Google Analytics to measure desired outcomes and return on investment (ROI), and compare them against all other forms of advertising.”
Life is essentially one long series of decisions, and this course from the University of Groningen via FutureLearn promises to help you make better ones, particularly in a fast-paced world that doesn’t always making choosing correctly easy.
Explore online marketing strategy with the experts. Learn how to create a marketing plan and use social media like LinkedIn and Twitter to market your business online. Discover best practices for search engine optimization (SEO) to drive sales leads and increase customer engagement.