Do your teams have the digital marketing skills you need to compete? OMI works with you to assess proficiency and knowledge gaps. We’ll craft a training program to help employees master the critical tactics and strategies that drive business growth.
The course is delivered online and contains a mixture of taught material, self-study, activities and practical exercises. All materials are made available at the beginning of each week, to allow you to complete them at your own pace and at a time that suits you.
The courses look good and I’ve seen some of them before. But how would these measure up in employers’ eyes against qualifications from CIM or CIPR? As a marketer with 1 year’s experience, would these help me get my next role?
Simplilearn’s courses carry accreditation from OMCP and include high-quality videos, projects, quizzes, simulation exams, active expert forums, downloadable workbooks and apps amounting to 200+ hours of e-learning content.
Google Analytics Certification Google has a host of different classes offered at different times on Google Analytics that offer a certificate of completion. In order to get Google Analytics Individual Qualification (IQ), you must pass a test that costs $70 per attempt.
Candidates are introduced to two essential topics – an overview of internet marketing as a concept and the breakdown of the effective internet marketing plan. Along with those looking to succeed in professional marketing, this course is also extremely beneficial for business owners interested in improving their knowledge and understanding of digital marketing.
This is a pretty good list, but I have to say in my experience sources like Udemy and Lynda really only offer up a sub-par experience. Udemy especially, seems to be filled with a lot of courses that are made by people simply looking to say they have a “product” so they can market it. I’ve burnt a lot of cash on these in the past and didn’t learn much more than the art of spotting bs! ( which in and of it’s self is useful)
Duke University offers a self-paced professional certificate in Digital Media & Marketing fully online. Requiring just 12 months of study, this certificate program engages learners with actionable knowledge and skills presented by industry-leading authors, speakers, and consultants. This certificate program is aligned with the Online Marketing Certified Professional (OMCP) standards to ensure the content is both comprehensive and industry trusted. Duke University’s Digital Media & Marketing Certificate has been ranked #1 by ValueColleges.com and #2 in the nation by BestMarketingDegrees.org.
Lynda is well known as one of the best online video learning resources for mastering everything from Adobe Photoshop to CAD software. While Lynda is most famous for their abundant software video tutorials, they also offer courses for online marketing, AdWords, Facebook, and more.
This introductory class is perfect for marketers, brands, small business, freelancers, and everyone looking to harness the potential of paid social advertising. By the end, you’ll be ready to run your first social media ad campaign — and connect with customers, convert views into action, and drive impact for long-term business success! Brian Peters (Digital Marketing Strategist at Buffer) walks through his process for custom social media advertising strategies.
A successful business starts with a clear vision and a thorough understanding of the opportunities available to turn that vision into a reality. Whether you have an idea for a future venture or you already have a side-line business whilst studying, this course will help you consider your vision and explore the opportunities available. [+]
This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. [+]
The Superior Program in Marketing and Advertising Digital is aimed at all kinds of professionals requiring enter the digital environment concerns on the part of the digital marketing sector of great current demand…. [-]
What are the pros and cons of analysing social media data in real time? Learn how to use Tableau to analyse data, identify trends and patterns and explore how social media have been used in times of crisis and during political campaigns.
Copyright Clarity. Discusses myths and misinformation about copyright law and fair use. Definitely useful for learning when you need to ask permission to borrow content, how to use Creative Commons licensing responsibly, etc.
Marketing 101 goes over the basics of marketing, including the five P’s, product, promotion, price, place and positioning. These materials incorporate online tutorials, Web content and audio instructions to help students learn about the subject. Common course topics include goods, services, needs, wants, customer research, business research and estimating market size.
Have plenty of email subscribers, but few who respond and interact with your product? Taking this one will teach you how to design a list-building funnel to widen your reach as an email or information marketer.
Course Requirements Education – Undergraduate degree or equivalent Higher Education qualification, or relevant work experience English language – Common European Framework (CEF) Level B2* or equivalent (all teaching and learning materials are provided in English only) … [-]
Our Marketing courses are fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the courses with any kind of internet connection from anywhere at any time without any kind of limitation…. [-]
Adding new products to a company’s portfolio keeps revenues up and promotes innovation in the market. And offering products that follow a logical cycle matched to consumers’ needs will help promote “lifetime customers,” a concept closely tied to “lifetime value.” However, innovation alone will not determine the success or failure of a product.
The Financial Management Training Center provides 20 free downloadable business courses for people who need to learn the finer points of financial management. All courses can be taken online. They include full exams as well as evaluation forms for people seeking Continuing Professional Education (CPE) credits.
The Boston Planning and Development Agency board has approved Harvard’s initial regulatory document for an Enterprise Research Campus, located near the new Allston home of the Harvard John A. Paulson School of Engineering and Applied Sciences.
With Facebook becoming very much a “pay-to-play” platform, this is the perfect opportunity for businesses and marketers to fully grasp everything there is to know about ensuring that your advertising dollar stretches as far as possible.
Perhaps the best part of online business training is the ability to engage in immediate, relevant education. Students can learn a new topic immediately, instead of waiting for your local community college to put the perfect syllabus together or attract a spot-on seminar to the area.
Marketing is a crucial function in any business or organisation and is increasingly important in the modern globalized economy. Marketing online can help your business reach new customers and increase brand awareness. Achieve relevant knowledge and skills in all aspects of digital and social media, public relations and market research, strategies and management. There’s little doubt that marketing skills are vital in today’s business world. Products and brands large and small need a solid, experienced marketing professional behind them. In these free, online marketing courses from Alison, you will receive online sales training in sales and marketing courses such as Web Business Development and Marketing, Fundamentals of Marketing Your Business Online, Understanding Your Customers to Drive Sales and more. Get started with Alison’s online marketing courses today.
The course provides detailed examples of monitoring in action, allows you to get an overview of the different social media monitoring tools available for use, and strategies for how you can use what you’ve learned and apply it to your own social media program.
In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment.
While there are many job opportunities for people interested in marketing, only those with exemplary marketing skills can truly enjoy a rewarding and lucrative career. Learn these skills fast and conveniently with ICI. [+]
Analytics AppliedAnalytics SetupContent CreationContent OutreachE-CommercePPC Advertising – SearchPPC Advertising – Display NetworkSearch Strategy and PlanningSEO – ContentSEO – SetupUser Focused Design
Structured as a 4-week class, you’ll start with the basics of businesses writing, including why it’s important, http://entertainment.theworldinsiders.com/news/overstock-clearance-sale-company-stockclearanceguru-celebrates-successful-launch/0052164/ move to more advanced topics such as preparing business documents and translating ideas to more informal channels such as social media. In short, helping to to become a business copy whiz!
This fifth online course in eCornell’s Marketing Strategy certificate program examines the psychological and sociological systems in which customers choose whether to adopt new products and services, and how the product lifecycle is connected to new-product diffusion. You will apply the concept of a marketing continuum to develop an effective marketing program, leverage an understanding of social systems to improve new product diffusion, and develop strategies to increase product adoption and sales.