We are proud to introduce our brand new Skillshare class on social media advertising! This is a follow-up to our first Skillshare class (above) and will cover everything marketers and businesses need to know about succeeding with social media ads.
If you want to set yourself apart from the crowd and gain a competitive edge in your field you need a personal website (here’s how to create a website in less than an hour) and the knowledge of how to use social media to build an engaged online audience.
Writing great copy that is meant to drive people to take a specific business action is a unique and valuable skill to have for marketers and business owners alike. This “High-Impact Business Writing” course is aimed at helping you get your thoughts on paper in a clear and concise manner.
We’re super excited to bring you our very first Skillshare class on social media marketing strategy! This 45-minute, straightforward class will help you create a rock solid foundation for your business or brand on social media.
Social Media Online Marketing Courses. Want to learn about social media marketing? Check out Three Sixty Academy on Udemy. They offer free social media marketing courses for Facebook, LinkedIn, YouTube, Instagram, Twitter, and Google+ (perfect if you’re in a creative industry like craft marketing!).
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This introductory class is perfect for marketers, brands, small business, freelancers, and everyone looking to harness the potential of paid social advertising. By the end, you’ll be ready to run your first social media ad campaign — and connect with customers, convert views into action, and drive impact for long-term business success! Brian Peters (Digital Marketing Strategist at Buffer) walks through his process for custom social media advertising strategies.
The University of California Irvine is a public research university located in Irvine, California, and is one of 10 general campuses of the UC (University of California) System. The University offers 80 undergraduate degrees and 98 graduate and professional degrees. It is considered a Public Ivy, a public university offering equivalent academic prestige as those of the Ivy League. The University is highly active in research and according to the National Science Foundation, the University spent $348 million on research and development in the fiscal year of 2013.
Our easy to use learning platform gives you access to our the full library of courses, tracks your progress, provides full reporting and enables access to a range of supporting materials like blogs, reports, videos and infographics. You can revisit the courses unlimited times and the system will remember where you left off.
While the full specialization costs $49/month for complete access, if you don’t want the projects or certification you are able to search for the individual courses and when you click the “Enroll Now” button choose “audit the course” to get access to most of the course content.
In this 35-minute class designers Ellen Lupton and Jennifer Cole Phillips walk students through what it takes to create great designs. Including, the 5 important and fundamental aspects of design and how you can apply those to every one of your projects moving forward.
Working on a lot of content but not sure whether it is reaching your desired audience? Have a ecommerce website/mobile app and you want to optimize your operations for a greater ROI? This certification from Google will give you that Eureka moment! This video-format course is structured across 4 different modules: Digital Analytics Fundamentals, Google Analytics Platform Principles, Ecommerce Analytics and Mobile App Analytics Fundamentals. My only suggestion – Practice as you learn.
This free social media class on how to monitor what your audience and customers are saying online is for marketers looking to keep a finger on the pulse of their community. Whether you’re just starting out in social media or are a seasoned veteran, this course has actionable social monitoring takeaways for people of all skills levels.
The University of St. Thomas offers a Digital Marketing Certificate, composed of three programs: Internet Marketing Essentials, Digital Advertising Solutions, and Marketing Data Analysis: Design, Dissect, Decide. Each section is taught by a rockstar instructors specializing in that subject matter, who have established their rapport through real success in their relative corners of the industry. Students in the program will also be able to interact with their instructors in real-time through virtual classroom interfaces.
Participants cool gadgets for my home learn the basics of inbound marketing, SEO, landing pages, blogging, conversion optimization, lead nurturing, and email marketing, as well as how they all work together for a cohesive and more effective inbound marketing strategy. After the certification exam, graduates receive a badge for their résumé or LinkedIn profile to show they’ve expanded their marketing skills with HubSpot Academy.
As the course page explains, the Learning Path begins with a foundational DMCA course, which equips learners with a broad, 360` understanding of the principles of digital marketing. Learners then progress along the path, picking up advanced skills in web analytics, paid marketing, SEO, social media, required by every digital marketing professional. Elective offerings in Content Marketing, Email Marketing, Conversion Optimization & Mobile Marketing give you the flexibility to master additional knowledge areas as needed.
Finally, you will dive into the world of international marketing and distribution through the use of channel expansion strategies. Discover the nuances of global markets, recognizing and identifying the types of global organizations and exploring the pros and cons of globalization.
Time management – From getting the most out of time-saving office software to better managing the amount of effort you invest in everyday tasks, online time management training provides opportunities for day-to-day advantages you’ll wonder how you ever did without.
Udemy is another online learning platform that focuses specifically on courses related to skill building for working professionals. One thing to note about Udemy: The classes we’ve highlighted are free, but it offers a myriad of other paid options for as little as $10, in some cases. If you have a good experience with a free course, it could be worth a small investment to deepen your skills, too.
Taught by University of Pennsylvania Professor and best-selling author, Jonah Berger, this free online marketing course helps to answer the mystery of why some ideas and products become popular and why others do not. It’s perfect for social media managers and marketers looking to put a “science” behind their content marketing method.
Thank you, it is a very good list. I can see many of the resources that are available. MNU is a new startup that offers online education for marketers but also the tools many of the tools needed for digital marketing. May be beneficial for some readers to be aware of also.
It also helps develop a range of important and transferable skills: data skills; presenting arguments and making recommendations on the basis of the available evidence; and problem-solving. Business studies is a contemporary and “real world” subject. Business studies students can benefit greatly from drawing on the experience of employment, experience as consumers and what they see in the media…. [-]
If you’re new to marketing or looking to move into a marketing role then the CIM Level 3 Foundation Certificate in Marketing could help you to gain introductory knowledge and be successful in an entry level or support role. Once you have successfully completed the qualification, you can move…
The Massachusetts Institute of Technology offers a variety of business courses through its MIT Open Courseware. Entrepreneurial Marketing is part of MIT’s graduate catalog and is taught by professor Jin Gyo Kim. The course is designed to clarify key marketing concepts, methods, and strategic issues relevant to startup and early-stage entrepreneurs, and help students develop a flexible way of thinking about marketing problems in general. Students who complete the course will be able to answer the question, “What and how am I selling to whom?” and understand how to best leverage limited resources to overcome challenges.
If you’re looking to improve your marketing skillset this year, look no further than this list of free online marketing courses. Self-paced online marketing courses are taught by HubSpot Academy, Coursera, Udemy, QuickSprout, General Assembly and several other providers.
About this course: Video marketing is making a huge splash online and on social media. But one thing what we consistently hear is that marketers aren’t quite sure where to start. Yet, videos have the potential to engage an audience in new and exciting ways – Just look at BuzzFeed Tasty for an example of the power of video!
While there are many job opportunities for people interested in marketing, only those with exemplary marketing skills can truly enjoy a rewarding and lucrative career. Learn these skills fast and conveniently with ICI. [+]
If you’ve considered studying business, but can’t seem to carve out the time for such an undertaking, consider Alison’s free, online business courses. These online business classes include a diploma-level certificate in Business Management and Entrepreneurship, another in Business and Legal Studies and one in E-Business.
Our popular, FREE online courses teach new entrepreneurs how to start a business and experienced entrepreneurs how to grow a business. Through video, audio, and text, our online students learn how to pick a business, how to finance it, how to build clientele, and how to create a successful team. MOBI students come from all over the world and represent every kind of business imaginable.
Marketing professionals rely on clearly defined goals to determine the course of action when placing a product in the market. Leveraging research to learn more about your target audience is the main subject of this third online course in the Marketing Strategy certificate program. In this course you will learn how to be an intelligent consumer of information when it comes to marketing research and analysis, so you can become a more effective decision maker. You will first look at marketing research, including the purpose and goals of research, how to balance the ideal with reality in doing research, and how to apply the six stages of research to a marketing situation.
The University of Toronto offers a certificate program in Digital Marketing Management. The program consists of three main courses: Foundations of Digital Marketing Management, Search Engine Marketing, Social Media Strategy, which you have up to two years to complete. The program covers the foundations of the field as well as the specialist disciplines of search engine marketing and social media marketing, preparing both new students and seasoned professionals for new evolutions and demands in the industry. While there is a fewer number of core content covered than many on this list, it is more focused and specialized in the content covered–mainly search engine, and social media strategies.
Marketing strategy isn’t confined to your marketing team. By understanding how to align marketing strategies with business strategy, high-performing business leaders make better decisions about their products, services, customers, brand, and competition.
**This is an Endorsed Diploma in Business Management Level 4 ** students will receive an *Endorsed Certificate* from *(Ofqual)* recognize awarding organisation. ILC’s Level 4 Diploma in Business Management is the best way for achieving the theoretical as well as practical knowledge and skills…