In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment.
This entry level Business management course gives a comprehensive introduction to business management. Students explore wide range of topics on this business management course including ; what exactly the business manager does, how the responsibilities are shared among management teams, what…
Caroline Liu is a freelance writer, graphic designer, and computer programmer studying at Wesleyan University. She is pursuing majors in Feminist, Gender, and Sexuality Studies and Computer Science in order to bridge her passions for tech, design, and social justice. Learn more about Caroline on her website or follow her on Twitter.
A Distance-learning master’s options provide many opportunities for career advancement. Fully online self-paced study offers employed students the time flexibility needed to balance work and studies. By using the latest advancements in communication technology, online masters open the way to new business opportunities by building networks of students with common goals. Remote studies offer lower tuition fees, while preserving content quality and teacher involvement as on campus master’s programmes.
Fine-tune your digital marketing strategy with a well-chosen technology stack. Learn about the roles and benefits of each “layer” in the stack—marketing and advertising, digital experience and clickstream measurement, back office functions, and analysis—and the technology that will help you drive engagement, measure results, increase sales, and improve customer relationships.
These courses are just what I need – im looking to get back to work, decided a change of direction was in order and these are the stepping stones I need. If you have more available, please let me know, thanks
“I am not in marketing, but in my current capacity, it made look at things from a different perspective. The way I see it is it is indispensable for anyone dealing with people, and being in IT consultancy, how to get their buy in in programs and projects, and how to promote ideas taking into account the people component. ”
Have plenty of email subscribers, but few who respond and interact with your product? Taking this one will teach you how to design a list-building funnel to widen your reach as an email or information marketer.
In this social media course you will get hands-on experience with popular social media networks and communication tools like blogs, podcasts and RSS feeds. The focus of this course is using available social media platforms to monitor conversations online, engage online communities, identify influences and establish your thought leadership on the web.
This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. Offering a practical use of data science for marketing insights it aims to help you enhance customer acquisition, retention and grow your customers’ lifetime value…. [-]
Investigating business situations – applying a range of techniques to uncover the root causes of problems and identify key issues. Analysing business needs – understanding the business stakeholders and their views, building a common vision of the desired business system and identifying the required actions for change. Evaluating options – identifying the options for business change and working with other professionals to define the financial and business impacts for each option. Defining requirements – modelling and documenting the business and system requirements. Managing benefits – supporting the project sponsor and project manager in ensuring that any changes to the requirements are reflected in the business case. … [-]
The courses look good and I’ve seen some of them before. But how would these measure up in employers’ eyes against qualifications from CIM or CIPR? As a marketer with 1 year’s experience, would these help me get my next role?
When you finish this course you will have achieved a great number of skills such as entering information, ordering, manipulating, performing calculations of various kinds (mathematical, trigonometric, statistical, financial, engineering, probabilistic), drawing conclusions, working with dates and hours, Print reports and many more.
PPC University. Our new PPC University is an awesome one-stop shop for learning all the ins and outs of PPC. With easy-to-browse lessons for beginners and advanced PPC users, there’s something for everyone at the grand old PPC University. In addition, PPC 101 is available as a free marketing course download. Toga, toga, toga!
The University of Fashion offers lessons in all the major fashion disciplines: draping, pattern making, CAD pattern making, accessories, sewing, fashion art, knits, business, product development, lectures, CAD fashion art, childrenswear and more…. [-]
This quick online marketing course is designed specifically for those looking to market start-ups and want to get the most out of their marketing budgets. It will teach you a valuable marketing system to make your efforts much more effective, helping you gain traction and grow your business.
This online social media marketing course covers the concept and application of social media marketing, equipping you with the skills to plan and implement a successful social media marketing strategy while offering you social media certification. In brief, this course will teach you how to create a social media strategy to build your business and online marketing campaign. Candidates will be provided with the tools required to build a network and run social media campaigns on Facebook, Twitter, YouTube and other various other platforms. [+]
As one of the most popular sites for online education, Coursera has many offerings, including free online marketing courses. Check ‘em out. Even if you don’t see anything you like, check back every now and then – new classes are always being added.
This course provides a tour of opportunities and strategies associated with these various paid media channels, and guides you in drafting a paid media marketing plan that addresses your own marketing objectives.
Most people just consume and share other’s people content but when you start making your own content you can build your own media platform. This allows you to develop a distinctive personal brand around your areas of expertise and become a recognized thought leader in your field.
Once you complete the courses, you will have the opportunity to apply the skills on a real life capstone project setup in partnership with Grainger. They are a global B2B supplier of Maintenance Repair and Organization supplies, ranked No. 13 in the Internet Retailer 2015 Top 500 Guide.
MIT OpenCourseWare might be the next best thing to getting an MIT education for free. Through these free online publication, students can find bachelor-level and master-level courses business courses offered by MIT’s Sloan School of Management
This course empowers you to craft, implement, measure, and optimize a winning social media marketing strategy. Learn how to promote brands, increase sales, engage customers, and drive site traffic using Facebook and Twitter.
At this point, you probably already know what Facebook is and what it does. What you might not know? It has a training and certification program. Facebook Blueprint offers self-paced and live e-learning courses for marketers seeking to grow their organizations using Facebook. Blueprint offers classes in different languages on how to use Facebook and Instagram — here’s a peek at the course catalog.
In this 35-minute class designers Ellen Lupton and Jennifer Cole Phillips walk students through what it takes to create great designs. Including, the 5 important and fundamental aspects of design and how you can apply those to every one of your projects moving forward.
“Marketing in a Digital World” is one of the most popular free marketing courses on Coursera – with more then 100,000 students enrolled to this date. Taught by a professor at the University of Illinois, this class focuses on the transformation of marketing strategies an tactics into a digital-first world. Specifically, how technology is putting the power of marketing into the hands of the consumer.
Chicago Booth Podcast Series Archive from the Booth School of Business at the University of Chicago offer students the chance to listen in on many important talks about pressing business issues. Common issues related to marketing include podcasts covering topics such as the future of markets, media biases and the truth about marketing. Talks in this series are often given by CEOs and former governmental figures.
Great Article on free online marketing course. I have done a lot of research online and found great resources and tools for Online Marketing and how to promote your business using social media, PPC advertising and more. Follow the experts and take advice from successful businesses and follow their lead.
The business of fashion combines creative thinking with analytical skills. Our business lessons include videos directed to retail buyers, merchandisers and marketers. They provide a solid foundation for those wishing to start their own retail, manufacturing or design business, including crucial knowledge about retail math, profit & loss, creating a merchandise plan, branding, licensing and marketing. [+]
When we look at where to focus our free blog content at Smart Insights, our main aim or filter we use is that must have gadgets for at home brewing content must help digital marketers plan, manage and optimize their business results or improve their digital skills. This is also what our member content, in our guides focuses on too – starting with digital strategies and planning templates then more specialized marketing tactics like email marketing, social media, SEO, video and many more digital skills.
This online social media marketing course covers the concept and application of social media marketing, equipping you with the skills to plan and implement a successful social media marketing strategy while offering you social media certification.
Aimed primarily at an audience of beginners, the program does a good job of introducing novice digital marketers to the world of online marketing. But the course’s open availability, lack of mentored guidance and access to expert instructors make completing the specialization challenging for self-learners. Unlike some of the other courses on this list, Coursera’s offering does not include on-demand support for premium customers.
How to Create Advocates with Loyalty is a podcast that looks at customer loyalty and branding issues. The talk discusses important issues such as the Socially, Environmentally and Ethically Responsible (SEER) model, implementing core values, maintaining loyalty and making emotional connections.
Podcasts offered here allow online students to listen in on marketing insights from industry leaders. Students examine issues such as keeping sales up in slow markets, collaborative imagining, politics of selling and marketers as agents of change.