You can also access a number of webinars and white papers to enhance your digital marketing education, and best of all, everything’s mobile-friendly so you can learn on the go, whenever you have time!
Google Analytics Academy is an incredible online resource for marketers looking to up their game in everything Google-related. With the importance of tracking and incorporating data into your marketing strategy, there has never been a better time to learn all you can about one of the most data-rich resources in the world.
25. Coursera – partners with accredited universities and other organizations to bring you online courses on a range of topics and there are hundreds of marketing and sales related courses on there. Coursera offers the ability to audit classes for free, or take a class for credit by paying a fee. Courses have an official start and end date, syllabus and teacher, just like a real college class. They do have financial aid if the courses are too pricy. Get discounts on select courses at dealspotr.
This Accounting for Business Decision Making – Strategy Assessment and Control Course is a part of the Fundamentals of Accounting Specialization offered by Coursera in partnership with University of Illinois at Urbana Champaign.
The University of San Diego Strategic Online Marketing certificate can be completed in just 8 months and requires only one course per week, which only requires about 3 hours of your time. The certificate is designed to help professionals and small to medium-sized businesses expand and increase the impact of their online presence. The program’s curriculum emphasizes small class sizes so that the learning environment is highly interactive–both between students and with instructors. And with 6/7 core content areas covered, students can expect a comprehensive education in digital marketing.
Once you complete the courses, you will have the opportunity to apply the skills on a real life capstone project setup in partnership with Grainger. They are a global B2B supplier of Maintenance Repair and Organization supplies, ranked No. 13 in the Internet Retailer 2015 Top 500 Guide.
Constant Contact’s Social Media Quickstarter is a great place to start learning about social media marketing. It covers Linkedin, Twitter, Facebook, Youtube, Google+, Pinterest, Instagram, blogging, and online listings and reviews.
Earn Money Online. These courses really help you do that. Check them out to know what we are talking about. Along with these courses on Affiliate Marketing, it will also be a good idea to have a look at Best Amazon Affiliate Marketing Courses and Best ClickBank Affiliate Marketing Courses. Choosing any of these courses will help you figure out how you can use the power of the internet to target consumers and customers all over the world by selling products listed on various sites all over the web. Believe it or not, people are presently earning up to 6 figure and 7 figure incomes by just investing their time and resource in Affiliate Marketing.
The proliferation of digital technology gives businesses a diverse new set of tools to reach, engage, monitor, and respond to consumers to an unprecedented degree. The aggregated and voluminous digital data can also be leveraged to better target … more
Knowing how to write well is an important skill for just about anything, but knowing how to write for the web is a whole different ball game. It takes clear and concise copy to gain the attention of your readers in just a few seconds.
Students attending marketing studies classes can add invaluable skills to their CV, including how to interpret complex data, such as demographics and buying habits. An understanding of consumer trends and business needs are crucial skills for marketing success. Teamwork and time management are transferable skills that benefit students regardless of course study.
If you’ve scrolled through a news site or your Twitter feed, you’ve experienced native advertising — ads that match the form and function of the platform on which they’re served. To succeed, native ads need to offer up sponsored content that fits naturally within the site’s appearance and subject matter, leading to high user-engagement rates.
All over the world, internet marketing is quickly replacing traditional marketing as the primary go-to for a new generation of businesses. The power of digital marketing has already vastly outshined that of conventional marketing strategies – a trend that is only set to continue indefinitely. As the world becomes increasingly digitised, the influence of traditional marketing platforms like television, print and radio is diminishing rapidly. At the same time, those with advanced digital marketing skills are becoming an increasingly priceless asset in the eyes of business leaders and recruiters, spanning the vast majority of contemporary sectors.
Research the market Identify marketing opportunities Profile the market Analyse consumer behaviour for http://www.newswest9.com/story/37622080/news markets Implement and monitor marketing activities Make a presentation Design direct response offers Analyse direct marketing databases Selling Distribution and channels of distribution Career Prospects … [-]
This course begins with basic descriptive statistics and progresses to regression analysis. You’ll learn course concepts in the context of performing A/B testing on a website, using sampling to check warehouse inventory, predicting home video sales based on box office performance, and forecasting staffing needs for a hotel front desk. Throughout the course, you will receive clear guidance on how to implement analytical techniques in Excel. No matter your job function or career aspirations, this course will demystify data analysis and equip you with concrete skills to apply in your work or further studies…. [-]
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EdX is an online learning platform trusted by over 12 million users offering the Manufacturing Systems Analysis Certificate in collaboration with Massachusetts Institute of Technology – MITx. Learn how to analyze manufacturing systems to optimize performance and control costs and better understand the flow of material and information.
This comprehensive list has been created keeping in mind 2 important aspects. Firstly, it is not a dump of any and every possible Digital Marketing course. Rather, the certifications/courses highlighted in this post are directly from the epicentres itself i.e Google, Hubspot, Bing, You Tube, Facebook, Twitter, LinkedIn, Hootsuite and Moz. And secondly, ALL the courses highlighted are ABSOLUTELY FREE and the 10 free certifications mentioned, even provide a certificate or a badge that you can share online.
This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. [+]
This course is also a part of a Online Marketing Challenge from Google. Students that plan to take the Online Marketing Challenge are encouraged to complete the Digital Marketing Course first. Marketers looking to learn everything there is to know about Google (and advertising), this is a great place to start!