Washington University offers a Certificate in Storytelling and Content Strategy, which might sound quite different from the other certificates on this list, however, the program covers four of the core content areas of digital marketing education and the unique name simply implies a more macro view of the subject: “Telling the right story to the right audience.” The program consists of three courses, which are conducted once each quarter and only require a few hours one day each week. First is Content Creation: The Power of Storytelling, then Content Strategy: Crafting the User Experience, and lastly Content Science: Data Analysis and Understanding the Problem. This program will likely appeal to those seeking to specialize in content creation and strategies.
The course provides detailed examples of monitoring in action, allows you to get an overview of the different social media monitoring tools available for use, and strategies for how you can use what you’ve learned and apply it to your own social media program.
This Business Statistics and Analysis Specialization offered by Coursera in partnership with Rice University is designed to equip you with a basic understanding of business data analysis tools and techniques. You’ll master essential spreadsheet functions, build descriptive business data measures, and develop your aptitude for data modeling.
The University of Vermont is a public research university founded in 1791 and ranks as one of the oldest universities in the United States, as it is the fifth of the New England higher education institutions established after Harvard, Yale, Dartmouth, and Brown. The University of Vermont has been the state’s sole land-grant University since 1862 and is one of the original Public Ivies, that is, a publicly funded University considered to deliver a quality education comparable to those that belong to the Ivy League.
Liberty University’s Master of Business Administration in Marketing program will advance your proficiency in business skills relevant to leadership positions in the field of marketing within the domestic and global marketplace. You will be equipped to serve successfully as an expert in the modern business world, while sharpening your understanding of consumer behavior, critical thinking, market research, advertising, and promotional skills. Gain knowledge on how to advance your comprehension of contemporary issues related to the field, equipping you with an in-depth understanding of marketing practices. Courses will emphasize the importance of applying ethics to marketing practices and integrating faith with learning in a professional atmosphere. Potential Career Options: Marketing Researcher, Product Manager, Marketing Manager, Sales, Promotion, Brand Manager, Account Executive, Merchandiser, Store Manager
Everyday money, energy, and resources disappear without a trace. They are spent on innovative products and services 99% of which never even get noticed. This course will help you to understand and master the concepts behind the successful marketing and launch of new products. You will also learn how to create a brand strategy and a strategic launch plan that will ensure the success of your future products. Sign up for our New Product Marketing online course and discover how to stop spending valuable resources on products that no one ever sees.
By the end of this email marketing course, you’ll have a great understanding of how to create engaging email marketing campaigns and how to optimize your strategy in order to increase business revenue.
It’s a free 14 day email course that focuses on actionable “hacks” you can use to automate, scale, and improve your marketing efforts. Including Viral Referral Campaigns, Optimizing Landing Pages, Twitter Automation, SQL queries and more. No coding knowledge required.
A successful business starts with a clear vision and a thorough understanding of the opportunities available to turn that vision into a reality. Whether you have an idea for a future venture or you already have a side-line business whilst studying, this course will help you consider your vision and explore the opportunities available. It will give you the time to plan and help you to start documenting your thoughts in a structured business plan while allowing you to share your ideas with others.
“In GA’s Digital Marketing course, on campus or online, we cover personalization when students learn about content marketing strategies. By combining content marketing know-how with skills in social analytics and key performance indicators (KPIs), students discover strategies for creating marketing pieces that resonate, connect with audiences, and will drive sales and engagement. Throughout the curriculum, students learn about real-world examples of marketers who do this well, and get a chance to practice the skills as they relate to their own or future businesses.”
Google Online Marketing Challenge. Is there a better source to learn about online marketing than the big G itself? Google’s Digital Marketing Course is packed with video tutorials on everything from SEM, AdWords, social networks, video networks, mobile strategy, and more.
During this type of education students communicate with the faculty and other students via e-mail, electronic forums, videoconferencing, chat rooms, bulletin boards, instant messaging and other forms of computer-based interaction.
Google Online Marketing Challenge is a challenge where you compete against marketers across the world. This competition includes the following areas: Search Engine Marketing, Search Advertising, Display Advertising, Mobile, Social, Analytics, and Video. The winners obtain much honor and prestige.
Podcasts are fantastic because they are so mobile, multi-tasking friendly. You can listen to podcasts while riding your bike to work, eating your lunch, or, if you’re discreet enough, during your staff meeting (although we don’t advocate trying it).
Learn how to hold others accountable so you can both succeed in your goals. Conscious Business author Fred Kofman shows how to set up commitments and make clear requests, to maximize team accountability.
The University of Denver is a coeducational, traditional 4-year university that was founded in 1864, and is the oldest independent private university in the Rocky Mountain Region. The campus is located just under 10 miles south of downtown Denver, one the nation’s most appreciated and active cities. While the University was originally founded by Methodists, the University has now committed to a nonsectarian perspective. The University of Denver is consistently ranked by various entities and is internationally recognized as a progressive and valuable institution of education.
Our social media marketing course equips you with the skills needed to use popular social media platforms such as Facebook, Twitter, YouTube, Pinterest, and many more, as powerful marketing tools. Many businesses settle for a token Twitter feed and Facebook page, without understanding what to do…
This Entrepreneurship – Launching an Innovative Business Specialization offered by Coursera in partnership with University of Maryland examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the marketplace, and innovation strategies to establish and maintain a competitive advantage.
The importance of social media marketing for businesses and organisations is no longer questioned. It has become a worldwide trend which helps businesses and organisations connect with their customers online.
This What is Social Course is a part of the Social Media Marketing Specialization offered by Coursera in partnership with Northwestern University. The “What Is Social?” MOOC is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy using effective, proven methodologies.
Taught by University of Pennsylvania Professor and best-selling author, Jonah Berger, this free online marketing course helps to answer the mystery of why some ideas and products become popular and why others do not. It’s perfect for social media managers and marketers looking to put a “science” behind their content marketing method.
While there are many job opportunities for people interested in marketing, only those with exemplary marketing skills can truly enjoy a rewarding and lucrative career. Learn these skills fast and conveniently with ICI. [+]
The Superior Digital Marketing Program, through the right mix of general and specific knowledge, allows students to acquire the skills to have a substantial competitive advantage in developing their career skills. For all these reasons, if your future is in marketing, you think digital.
EdX is an online learning platform trusted by over 12 million users offering the Supply Chain Technology and Systems Certificate in collaboration with Massachusetts Institute of Technology -MITx. Learn how technology is used in supply chain systems from fundamental concepts to innovative applications – part of the MITx Supply Chain Management MicroMasters Credential.
Business Analytics is not based on rote memorization of equations or facts but focuses on honing your understanding of key concepts, your managerial judgment, and your ability to apply course concepts to real business problems.
Prerna Katyal is a marketing enthusiast, with an experience across key marketing activities including go-to-market planning, sales enablement, thought leadership, digital marketing, content marketing, brand strategy, lead generation, inbound marketing and events planning for a globally reputed IT services firm. An XIMB alumnus, she tries her hand at writing short stories in her free time and aspires to inspire others with whatever knowledge she possesses. She can be reached at https://in.linkedin.com/in/prernakatyal
In this course Dave Lloyd, the Senior Manager of Global Search Marketing at Adobe Systems, will teach you the ins and outs of SEO: how to increase site traffic, reach international audiences, and optimize websites for mobile.
American National University’s Business Administration diploma program is designed to prepare you with the basic knowledge of business concepts required for today’s ever-changing business environment. Through the knowledge, skills, http://glamorousnews.com/news/overstock-clearance-sale-company-stockclearanceguru-celebrates-successful-launch/0052164/ confidence gained in this program, you will be ready for entry level positions in a variety of business environments.
Hootsuite is a social media management platform that offers free trainings (plus a paid certification course) to help marketers beef up their social media skill set. Hootsuite Academy offers courses at varying skill levels and features video lessons and step-by-step breakdowns of how to use different software.
The Boston Planning and Development Agency board has approved Harvard’s initial regulatory document for an Enterprise Research Campus, located near the new Allston home of the Harvard John A. Paulson School of Engineering and Applied Sciences.