Thank you, it is a very good list. I can see many of the resources that are available. MNU is a new startup that offers online education for marketers but also the tools many of the tools needed for digital marketing. May be beneficial for some readers to be aware of also.
Udemy is another online learning platform that focuses specifically on courses related to skill building for working professionals. One thing to note about Udemy: The classes we’ve highlighted are free, but it offers a myriad of other paid options for as little as $10, in some cases. If you have a good experience with a free course, it could be worth a small investment to deepen your skills, too.
If you’ve considered studying business, but can’t seem to carve out the time for such an undertaking, consider Alison’s free, online business courses. These online business classes include a diploma-level certificate in Business Management and Entrepreneurship, another in Business and Legal Studies and one in E-Business.
Explore strategies for keeping your customers top of mind-even if you’re not in a customer-facing role. Discover how to connect the dots between your job and customer impact, and learn behaviors for cultivating and sustaining a service mindset.
Time management – From getting the most out of time-saving office software to better managing the amount of effort you invest in everyday tasks, online time management training provides opportunities for day-to-day advantages you’ll wonder how you ever did without.
LinkedIn doesn’t offer any designed courses, but the content on LMS website can help you understand various ways through which LinkedIn can help market content to targeted set of audience through LinkedIn Sponsored content, Sponsored Inmail, dynamic ads, display ads and text ads. Each of these 5 sections consists of an overview guide, case studies, data sheets, additional resources.
Constant Contact’s Social Media Quickstarter emphasizes opportunities to integrate email with social media marketing, to maximize the impact of both channels. In a series of step-by-step lessons, learners can study digital marketing tactics for Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+, YouTube, blogging, and online listings and reviews sites. The way the courses are structured makes them perfect for beginner-level marketers, with components such as glossaries and how-to guides, combined with practical examples of the lessons at hand in action.
If you don’t mind spending some money, there are plenty of great paid online marketing classes available as well. Paid classes tend to be more comprehensive, making them a good choice if you’re serious about becoming a marketing master.
The Digital Marketing Institute is the global certification standard in digital marketing and digital selling education. To date, over 20,000 people in 115 countries have studied with the Digital Marketing Institute, making ours the most widely taught digital certification standard in the world.
UoF’s lessons are taught exclusively by fashion school professors and industry professionals, never by amateurs. You’ll see the exact same lectures and “how-to” demonstrations taught by the best fashion schools, but without rigid class times at inconvenient locations. Instead, you decide what, when and where you want to learn.
What makes something go viral? Jonah Berger, Associate Professor of Marketing at University of Pennsylvania’s The Wharton School, knows how to “make ideas stick,” and wants to teach you these principles to maximize the power of your ideas, brands, and products.
Social Media Online Marketing Courses. Want to learn about social media marketing? Check out Three Sixty Academy on Udemy. They offer free social media marketing courses for Facebook, LinkedIn, YouTube, Instagram, Twitter, and Google+ (perfect if you’re in a creative industry like craft marketing!).
Master strategic marketing concepts and tools to address brand communication in a digital world. This Specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. When you complete the Digital Marketing Specialization you will have a richer understanding of the foundations of the new digital marketing landscape and acquire a new set of stories, concepts, and tools to help you digitally create, distribute, promote and price products and services. In 2016, this was one of the top 10 specializations in terms of enrollments. INC Magazine rated the first course, Marketing in a Digital World, as one of The 10 Hottest Online Classes for Professionals in 2015. In addition, this course was also ranked in the top five courses across multiple MOOC providers. Finally, the Digital Marketing Certificate was the top coveted certificate on Coursera in 2015. Get more updates on the specialization at http://digitalmarketingprofs.com/ This Specialization is part of the University of Illinois Masters of Business Administration degree program, the iMBA. Learn more about the admission into the program here.
Accounting – Accurate records of transactions and properly composed balance sheets are two of the pillars of sound financial practice, and online accounting courses can ensure that you understand the fundamentals.
Many companies advertise with pay per click ads. This course focuses on the largest machine available: Google AdWords. In this one-day course, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
With Facebook becoming very much a “pay-to-play” platform, this is the perfect opportunity for businesses and marketers to fully grasp everything there is to know about ensuring that your advertising dollar stretches as far as possible.
25. Coursera – partners with accredited universities and other organizations to bring you online courses on a range of topics and there are smart home gadgets for echo of marketing and sales related courses on there. Coursera offers the ability to audit classes for free, or take a class for credit by paying a fee. Courses have an official start and end date, syllabus and teacher, just like a real college class. They do have financial aid if the courses are too pricy. Get discounts on select courses at dealspotr.
Quality control – Ineffective quality management has spelled trouble for plenty of enterprises in the past. Online quality control training can teach you how to use complex measuring techniques, navigate industry-specific software programs and operate essential inspection equipment to ensure quality products for your company.