Have you ever wondered how all of those great bloggers get writing gigs for brands online? This course provides the framework for starting a successful freelance career if that’s something you’d be interested in. Taught by Brian Maehl of Contently, “Writing for Brands” is an actionable, 30-minutes writing course that breaks down the process into simple steps.
Likewise, the examples on which the contents dictated in this course are based have a profound applicability to the world of business, with which its immediate business use is at hand. Finally, the teachers who have designed and developed this course for you, not only give an academic view of the software but, due to their great professional career supported by a deep use of Excel, will transmit their own experience that will allow you to have a More concrete vision of the possibilities offered by this tool…. [-]
You can also access a number of webinars and white papers to enhance your digital marketing education, and best of all, everything’s mobile-friendly so you can learn on the go, whenever you have time!
Through the edX learning platform, founded by Harvard and The Massachusetts Institute of Technology (MIT), anyone with an Internet connection can gain access to courses from Harvard, MIT, and other partner academic institutions. View classes available from HarvardX or read more about edX.
Our on-the-go world means a mobile marketing strategy is a must for startups and Fortune 500s alike. To reach audiences in these moments, marketers need to consider location, device, screen size, connectivity, and more when planning a campaign strategy and creative. In doing that, they must also think about how to create great experiences in mobile-first channels, like text, apps, and social.
Given the frequency at which new technologies and software are developed, it can be overwhelming to try to keep up your knowledge by only reading blog posts and ebooks. That’s where self-paced online learning comes in.
Nick Anderson, a Web Development Immersive instructor at GA Denver, says, “A brand is much more than a name and a logo — it’s the emotional and cognitive connection a company or product has with the rest of the world. As Entrepreneur writer John Williams says, ‘Your brand is your promise to your customer.’
Students that plan to undertake the Google Online Marketing Challenge are encouraged to complete the Digital Marketing Course, as the skills learned in this course will help them shape their strategy for the competition, get the most out of AdWords for their business partner and help prepare them for the Google Partners AdWords Certification exams.
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“In General Assembly’s part-time Digital Marketing course, on campus or online, students learn performance marketing by creating, distributing and optimizing their own digital marketing campaigns. These campaigns are served on platforms such as Google AdWords, Facebook, Instagram, MailChimp, and LinkedIn. Additionally, we supply training in data and industry benchmarks for students to practice the budgeting and optimization process before launching their real-world campaigns.”
Marketing strategy isn’t confined to your marketing team. By understanding how to align marketing strategies with business strategy, high-performing business leaders make better decisions about their products, services, customers, brand, and competition.
“I was surprised at how much fun on-line courses could be. The subject matter, the the other students and the instructor always had not only good inside on the topics at hand, but also communicated in such a manner that was interesting and enjoyable at the same time. ”
Whether writing turns into a full-time career for you or just a fun project to tackle on the side, the folks at Contently are happy to help prepare you to pitch your content ideas to brands both big and small.
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Business Administration Videos are uploaded to the school’s YouTube page often. Videos are presented by leading business experts such and cover topics like leadership, investment strategies and behavioral economics.
If you’re a blogger then you will find this course very helpful. helpful. The instructor Frankie Madden who is a User Experience Consultant covers how to engage online readers through web design, writing style, structure and search engine optimization.
Whether you’re looking to foster brand awareness, increase website traffic, or drive sales, learn how to craft a simple social media strategy to achieve your goals on Facebook and Twitter. From finding your voice to paid advertising, Brian Peters (Digital Marketing Strategist at Buffer) walks through his process for custom social strategies.
In this first online course of eCornell’s Marketing Strategy certificate program, you will learn about the role marketing plays within an organization, some ethical questions that surround marketing practices, the impact that a strategic approach can have on marketing within your organization, and the components of a well-defined marketing strategy and overall business strategy. In defining how the organization will successfully engage customers, prospects and competitors in the market arena, you will discover how to think strategically about the market you’re in, why you’re in that market, and what you’re trying to accomplish in that market. You’ll also gain a strategic view of your organization’s “brand.”
By the end of this email marketing course, you’ll have a great understanding of how to create engaging email marketing campaigns and how to optimize your strategy in order to increase business revenue.
Brands are constantly battling for attention in emails, across social media, and in search engines. In GA’s digital marketing courses in Chicago, you’ll learn to leverage paid search, content marketing, and social media training to boost your brand’s presence and increase your ROI.
The Financial Management Training Center provides 20 free downloadable business courses for people who need to learn the finer points of financial management. All courses can be taken online. They include full exams as well as evaluation forms for people seeking Continuing Professional Education (CPE) credits.
Major companies are increasingly using brand storytelling in their marketing, knowing that stories are the best way to create an ongoing emotional bond with consumers. With these free online courses, you can find out how to create a stand-out brand and use narrative to sell through brand storytelling.
The Boston Planning and Development Agency board has approved Harvard’s initial regulatory document for an Enterprise Research Campus, located near the new Allston home of the Harvard John A. Paulson School of Engineering and Applied Sciences.
The most glaring challenge, however, may present itself when it comes to employment. Where other students’ work and performance was tracked and measured by their college, the challenge for self-educated students is to prove that their knowledge and ability is superior without the help of a GPA, a degree or certificate, or professor recommendations. Students who can perfect this type of education, however, will likely find themselves in enviable situations–advancing in their careers without student debt and with all the powerful skillsets developed by their self-motivated and self-constructed education. As mentioned above, however, this path is not mutually exclusive and many students will find that free resources perfectly supplement their degrees or certificates. No path is inherently better than the other, rather, the value depends entirely on the student’s qualities, goals, and financial factors.
Strategic Planning and Execution Course presents strategies for crafting and executing business visions, mission statements and goals. The SBDC also provides strategic planning software free to all course participants.
It is essential to understand how to write reports and proposals that get read. We write reports in a range of formats and a variety of purposes. Whether you need to report on a product analysis, inventory, feasibility studies, or something else, report writing is a skill you will use again and again. [+]
Every child has a right to education including the children with special needs. There are many forms of special needs including Autism, ADHD, and Dyslexia. If you wish to help children with special needs and become an amazing teacher in the process, you should definitely consider taking this Teaching Assistant Complete Course (TA, SEN, Autism, ADHD & Dyslexia) as it covers the aforementioned topics. This course has five sections each focusing on different yet relevant topics. You start with learning about teaching assistants and what they do. Here you cover a wide range of topics including the formation of habits, memorizing techniques, ways to stimulate capacity for creativity, moral social conduct and so much more. You will also learn about SEN teaching by going over SEN code of practice, dealing with autistic and angry pupils, and addressing different difficulties. Finally, you get an extended portion of autism and small sections each referring to ADHD and dyslexia. Getting this course will help you learn a lot about people with special needs and you could use it to help a loved one or decide to make a difference by helping others professionally. [+]
This course does a deep dive into the five steps for better gadgets google home page communication. These components include creating ideas and applying them to your design, communicating ideas effectively within the design, and having a consistent design look and feel.
The specialization consists of 6 social media courses that you must complete along with projects that help you apply what you learn and a certificate from Northwestern University to highlight your new skills on your resume or LinkedIn.
EdX is an online learning platform trusted by over 12 million users offering the Soft Skills Professional Certificate in collaboration with Rochester Institute of Technology – RITx. Learn essential soft skills employers’ value most, from communication fundamentals and teamwork to advancing critical thinking.
This entry level Business management course gives a comprehensive introduction to business management. Students explore wide range of topics on this business management course including ; what exactly the business manager does, how the responsibilities are shared among management teams, what…
Codecademy is great for taking you through the basics of HTML and it really guides you through and holds your hand when you are starting out and code just seems confusing. Often free learning is okay but not the same quality you would get if you paid for it, but Codecademy is genuinely really useful and rivals paid tools for functionality. It does much more than just HTML, so if you want to take it further you can learn CSS, Java Script and even PHP, Python and Ruby if you want.
Perfect for small businesses, marketers, agencies, and advertisers, Facebook Blueprint is your one stop shop for everything there is to know about running successful advertising campaigns using your Facebook Business Page. This huge resource of free, self-paced social media classes will cover best-practices and top strategies used by the world’s largest brands.