Most people just consume and share other’s people content but when you start making your own content you can build your own media platform. This allows you to develop a distinctive personal brand around your areas of expertise and become a recognized thought leader in your field.
This Business Statistics and Analysis Specialization offered by Coursera in partnership with Rice University is designed to equip you with a basic understanding of business data analysis tools and techniques. You’ll master essential spreadsheet functions, build descriptive business data measures, and develop your aptitude for data modeling.
All over the world, internet marketing is quickly replacing traditional marketing as the primary go-to for a new generation of businesses. The power of digital marketing has already vastly outshined that of conventional marketing strategies – a trend that is only set to continue indefinitely. As the world becomes increasingly digitised, the influence of traditional marketing platforms like television, print and radio is diminishing rapidly. At the same time, those with advanced digital marketing skills are becoming an increasingly priceless asset in the eyes of business leaders and recruiters, spanning the vast majority of contemporary sectors.
Key features 40 hours of instructor-led training 24 hours of self-paced video 5 real-life industry projects in banking, telecom, insurance, and e-commerce domains Hands-on practice with CloudLabs Includes training on Yarn, MapReduce, Pig, Hive, Impala, HBase, and Apache Spark Aligned to Cloudera CCA175 certification exam Course description
From awareness to purchase to customer service, and everything in between, the customer journey encompasses key interactions between a brand and a consumer. Smart marketers keep a close eye on this journey to identify and address pain points, inconsistencies, and other missed opportunities. The result: A best-in-class customer experience that boosts their likelihood of becoming a loyal brand advocate.
The tagline for this social media class is “picking up clients with social media in 48 hours or less.” Which points to the fact that this instructor dives into intermediate social media strategies. Moving beyond more beginner tactics like setting up social media accounts and basic posting strategies, this class assumes that you already know those things and provides details on how to best use the channels that you’re already familiar with.
This fifth online course in eCornell’s Marketing Strategy certificate program examines the psychological and sociological systems in which customers choose whether to adopt new products and services, and how the product lifecycle is connected to new-product diffusion. You will apply the concept of a marketing continuum to develop an effective marketing program, leverage an understanding of social systems to improve new product diffusion, and develop strategies to increase product adoption and sales.
Landing page examples and best practice advice Discussion of web design in companies who don’t know the power of landing pages still often focuses on the home page. But savvy http://biz.suratkhabar.com/news/overstock-clearance-sale-company-stockclearanceguru-celebrates-successful-launch/0052164/ know that custom landing pages are essential to maximise conversion …..
EdX is an online learning platform trusted by over 12 million users offering the Supply Chain Technology and Systems Certificate in collaboration with Massachusetts Institute of Technology -MITx. Learn how technology is used in supply chain systems from fundamental concepts to innovative applications – part of the MITx Supply Chain Management MicroMasters Credential.
This marketing course will set you up with a full understanding of how to properly approach data analytics in marketing and how to make informed decisions based on your finding. In short, you’ll be a data wizard!
Imagine being in the negotiating room with a foreign company and they speak English, but you don’t speak their language. You’re at a disadvantage. Most companies realize this when it’s too late, then scramble to hire someone who can speak the language, often sacrificing business acumen for language skills.
For those unsure if social media is right for you or for your business, this class is a great way to dip your toes in and start small with social media marketing. Who knows, you may find that social media is just right for you!
This new social media course taught by Wharton Professor Jonah Berger and author of the best-selling book “Contagious: Why Things Catch On” teaches you the key ideas and concepts behind viral marketing and crafting content that inspire people to share it with their friends.
The Superior Digital Marketing Program, through the right mix of general and specific knowledge, allows students to acquire the skills to have a substantial competitive advantage in developing their career skills. For all these reasons, if your future is in marketing, you think digital.
EIML Paris offers the opportunity to international students to acquire the fundamentals and realize that Luxury is above all a unique art of know-how, products, and services of which require a deep sense of quality. Thanks to our high-quality training classes, your skills, and competencies in the understanding of the specific codes and language of the Luxury industry will blossom.
When you finish this course you will have achieved a great number of skills such as entering information, ordering, manipulating, performing calculations of various kinds (mathematical, trigonometric, statistical, financial, engineering, probabilistic), drawing conclusions, working with dates and hours, Print reports and many more.
This online social media marketing course covers the concept and application of social media marketing, equipping you with the skills to plan and implement a successful social media marketing strategy while offering you social media certification. In brief, this course will teach you how to create a social media strategy to build your business and online marketing campaign. Candidates will be provided with the tools required to build a network and run social media campaigns on Facebook, Twitter, YouTube and other various other platforms. [+]
Master strategic marketing concepts and tools to address brand communication in a digital world. This Specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. When you complete the Digital Marketing Specialization you will have a richer understanding of the foundations of the new digital marketing landscape and acquire a new set of stories, concepts, and tools to help you digitally create, distribute, promote and price products and services. In 2016, this was one of the top 10 specializations in terms of enrollments. INC Magazine rated the first course, Marketing in a Digital World, as one of The 10 Hottest Online Classes for Professionals in 2015. In addition, this course was also ranked in the top five courses across multiple MOOC providers. Finally, the Digital Marketing Certificate was the top coveted certificate on Coursera in 2015. Get more updates on the specialization at http://digitalmarketingprofs.com/ This Specialization is part of the University of Illinois Masters of Business Administration degree program, the iMBA. Learn more about the admission into the program here.
EdX is an online learning platform trusted by over 12 million users offering the Critical Thinking and Problem-Solving Certificate in collaboration with Rochester Institute of Technology – RITx. The most successful professionals are able to assess the environment, analyze a situation, design a solution, and ultimately win in a competitive scenario.
Analytics AppliedAnalytics SetupContent CreationContent OutreachE-CommercePPC Advertising – SearchPPC Advertising – Display NetworkSearch Strategy and PlanningSEO – ContentSEO – SetupUser Focused Design
While these free social media courses are a good start, you can only get good at social media by regularly creating and sharing your own stories and content through blogging, visual content, and videos.
Another course focusing on hard career skills, this time from the University of Minnesota via Coursera. It sounds ideal for entrepreneurs looking to level up their recruiting and retention efforts. “This course provides a foundation for developing your own approach to skillfully managing employees by illustrating alternative human resource management (HRM) strategies, introducing the importance of the legal context, and thinking about what motivates employees,” the course description explains.
In this weekly series, accounting professors Jim and Kay Stice break down essential accounting and finance concepts into bite-sized chunks that are easy to understand. Tune in every Monday for a new tip.
Great Article on free online marketing course. I have done a lot of research online and found great resources and tools for Online Marketing and how to promote your business using social media, PPC advertising and more. Follow the experts and take advice from successful businesses and follow their lead.
Wordstream have created a series of free PPC courses to help you get more bang for your buck when using Google AdWords or other PPC options. The courses cover all levels, from introductory to advanced, so you can learn more no matter what your current level.
This Entrepreneurship – Launching an Innovative Business Specialization offered by Coursera in partnership with University of Maryland examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the marketplace, and innovation strategies to establish and maintain a competitive advantage.
Learn how to figure out which terms your customers actually search and how to create online content that is most likely to rank high in Google search engine page results. For most organizations, search engine optimization presents a greater conversion opportunity that social media outreach.
Nick Anderson, a Web Development Immersive instructor at GA Denver, says, “A brand is much more than a name and a logo — it’s the emotional and cognitive connection a company or product has with the rest of the world. As Entrepreneur writer John Williams says, ‘Your brand is your promise to your customer.’