It is said that ‘Content is the King’. If the right content is not in place, the entire Digital marketing strategy will go for a toss. Just like the other Hubspot courses, this Content Marketing certification comprehensively covers various facets of content marketing strategy including the power of storytelling, sourcing of ideas, content creation framework, content repurposing, content promotion and repositioning, and finally analysing and optimizing.
Amazon’s business strategy, revenue model and culture of metrics: a history I’ve used Amazon as a case study in my books for nearly 20 years now since I think all types of businesses can learn from their digital business strategy. From startups …..
PPC University. Our new PPC University is an awesome one-stop shop for learning all the ins and outs of PPC. With easy-to-browse lessons for beginners and advanced PPC users, there’s something for everyone at the grand old PPC University. In addition, PPC 101 is available as a free marketing course download. Toga, toga, toga!
Students that plan to undertake the Google Online Marketing Challenge are encouraged to complete the Digital Marketing Course, as the skills learned in this course will help them shape their strategy for the competition, get the most out of AdWords for their business partner and help prepare them for the Google Partners AdWords Certification exams.
Below are 32 free online courses you can take to beef up your skill set. These offerings vary in time commitment, but many are self-paced so you can work on your own schedule. We’ll fill you in on the details below, or you can also skip ahead to check out classes in the following categories:
Google Analytics Academy is an incredible online resource for marketers looking to up their game in everything Google-related. With the importance of tracking and incorporating data into your marketing strategy, there has never been a better time to learn all you can about one of the most data-rich resources in the world.
This course is for all those involved in innovation who want to turn their product or service into a commercial success. It’s designed for product developers, designers and innovation executives who have devoted a lot of their time to creating a new product or service and are now eager to generate demand for it. [+]
Knowing where your organization is currently ‘at’ in terms of digital marketing and discovering the next steps to improve this can be really helpful to businesses no matter how basic or advanced their current use of digital marketing. Our free interactive benchmarking tool will do just that. You have to be a member to access it, but basic (free) members can still use it once to see where they rate and how they can improve. Expert members can use it as often as they like.
Level 1 Internet Marketing Course Explore the basics of effective internet marketing with this exclusive course from Oxford Home Study College! Learn how to make strategic digital http://entertainment.aseancoverage.com/news/overstock-clearance-sale-company-stockclearanceguru-celebrates-successful-launch/0052164/ work harder for your own business, or pursue a rewarding career as a web marketing specialist. Whatever…
EdX is an online learning platform trusted by over 12 million users offering the Effective Business Writing Certificate in collaboration with University of California, Berkeley – UC BerkeleyX. Learn best practices and approaches to writing effective business letters, emails, and reports. Format, composition, and clarity are emphasized.
Business administration degrees involve various aspects of managing scarce resources in a business entity and supporting a business by production/planning, decision making, project management as well as allocating human resources and finances while, at the same time, carrying out organisational goals, policies and procedures.
Properly utilizing digital marketing allows you to promote your products and services while building customer relationships through “paid media” and “owned media” initiatives. So how do you put them together to create a comprehensive, effective marketing plan?
In this first online course of eCornell’s Marketing Strategy certificate program, you will learn about the role marketing plays within an organization, some ethical questions that surround marketing practices, the impact that a strategic approach can have on marketing within your organization, and the components of a well-defined marketing strategy and overall business strategy. In defining how the organization will successfully engage customers, prospects and competitors in the market arena, you will discover how to think strategically about the market you’re in, why you’re in that market, and what you’re trying to accomplish in that market. You’ll also gain a strategic view of your organization’s “brand.”
Keith Yamashita, will teach you how to craft a compelling story that matters to your audience. Keith draws on years of experience helping Fortune 100 companies tell their brand stories, and has developed it into a structure that anyone can use and benefit from.
Two Generations of Entrepreneurship offers online students a generational look at entrepreneurship. The lecturers for this online podcast go over common topics for entrepreneurs through the lens of real company experiences.
3 key ways to streamline your martech stack and maximize the value of your marketing toolkit Martech is about finding the right tools to help you reach specific outcomes. Paring down to only the necessary tools will help you control …..
Our Business Analysis course is the most successful starting point for hundreds of Business Analysts each year. Business analysis is a specialist discipline that enables organisations to make favourable investment decisions concerning potential business changes.
Our Marketing courses are fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the courses with any kind of internet connection from anywhere at any time without any kind of limitation…. [-]
Alicia Morga, Digital Marketing instructor at GA San Francisco, says, “Content marketing encompasses the creation, editing, and distribution of content to help a specific target customer along in their journey toward a business. It’s marketing that simply looks like content. And that’s why it’s a secret weapon every marketer must have. Content marketing can look like a blog with tips, content hubs with engaging and useful content, white papers, podcasts, videos, and more.
Organisations are constantly striving to become more efficient and effective, and business analysts support these efforts by clarifying the viable options open to the organisation, evaluating these options and ensuring that the selected solution is defined clearly.
Taking business courses online saves time and money and gives the opportunity to learn at one’s own pace. Browse the wide range of courses available and develop that competitive edge necessary for continued success.
A Harvard study confirmed that the U.S. has substantially higher spending on health care, worse population health outcomes, and worse access to care than other wealthy countries; but there’s more to it than that.
Online business courses can also help a student keep on top of trends and technologies relevant to their industry without requiring enrollment in a full-fledged degree program. The ability to take a series of one-off courses as time permits can be an effective way to “skill up” for business professionals like these, whose time on the job is often non-negotiable:
It will show you how to create a Digital Marketing Strategy using the Smart Insights RACE Planning system, and help you learn the fundamentals of successful digital marketing, to create a long-term plan to grow your business using 25 key digital marketing techniques.
Have plenty of email subscribers, but few who respond and interact with your product? Taking this one will teach you how to design a list-building funnel to widen your reach as an email or information marketer.
This course is designed for students who want to get to know, in depth, the characteristics of Made in Italy as a recognised model that is appreciated all over the world in the fashion and luxury goods sectors. The course includes theoretical classroom lessons, workshops and other practical activities, project work and assessment tests… [+]
This course covers the brand new spec introduced in September 2015 and has been designed to provide students with an understanding of the following: how businesses work; how the world around them affects decision-making within a business; what leads to change and how businesses respond to these issues; and the range of perspectives that can be taken on business activities.
Search Marketing is one of the most important digital disciplines as over 90% of web users rely on search engines to find what they are looking for. FREE PRINCE2, Agile or Excel training when you buy a DMI course with e-Careers! This Specialist Professional Diploma in Search Marketing…
EdX is an online learning platform trusted by over 12 million users offering the Teamwork and Collaboration Certificate in collaboration with Rochester Institute of Technology – RITx. Learn essential teamwork and collaboration skills to lead, build and motivate teams in the workplace.
Do your teams have the digital marketing skills you need to compete? OMI works with you to assess proficiency and knowledge gaps. We’ll craft a training program to help employees master the critical tactics and strategies that drive business growth.
As a digital marketer, you don’t need to be able to build a web page from scratch. It does help, though, to have a basic understanding of the fundamentals that make up the pixels and interactions you see on every screen. This free course will teach you how to think like a designer and a developer, which can give you deeper context around your marketing initiatives.
Hey there, @oyebilan:disqus! Awesome to hear you’ve done some of these already 🙂 I’ve heard that this Digital Marketing Specialization is up there with the best: https://www.coursera.org/specializations/digital-marketing
This 12-week online course is designed for participants who wish to increase their knowledge and develop their professional skills in the fundamentals of marketing, marketing management, sales techniques and sales management. [+]
Malcolm’s quote just goes to show that with enough effort, patience, and practice, you can learn anything you put your mind to. We hope that this lists helps you to find some great online social media classes and marketing resources.