Choose one of two convenient ways to skill up on Digital Marketing. Our 10-Week Part-Time course fits neatly into busy schedules. The 1-Week Accelerated Full-Time program offers concentrated learning from 9 to 5 each day.
To get your first digital marketing job, you’ll need to be able to show a portfolio of websites you have built and optimize for search keywords, have case studies that show the rankings you’ve achieved on Google and the kind of traffic you have driven over time.
Copyright Clarity. Discusses myths and misinformation about copyright law and fair use. Definitely useful for learning when you need to ask permission to borrow content, how to use Creative Commons licensing responsibly, etc.
GA instructor Alicia Morga says, “The focus on teaching is what sets General Assembly apart. GA understands that learning is not just about reading instructions on how to set up a campaign in Facebook.”
The course starts out with a great foundation in theory, training you on the philosophies behind efficiency, productivity, and “speeding up.” Armed with these theories and strategies, the course then dives into more nuts-and-bolts recommendations on how to speed up some of the most time-intensive activities we each do every day.
Students attending marketing studies classes can add invaluable skills to their CV, including how to interpret complex data, such as demographics and buying habits. An understanding of consumer trends and business needs are crucial skills for marketing success. Teamwork and time management are transferable skills that benefit students regardless of course study.
“Our world seems to ever become more complex and uncertain. Future leaders must be able to act under these conditions. This course provides you with the broad scientific background necessary to develop yourself into one of the future’s key decision makers,” explains the course description.
According to Terry Rice, Digital Marketing instructor at GA New York, “Performance marketing is the process digital marketersuse to analyze consumer data, and optimize marketing efforts as it relates to their business goals. Often, performance marketing involves paying for a specific action, such as a click or conversion. However, it can also include paying for impressions, meaning you pay for someone to see your ad as opposed to them taking any further action, like clicking through to your site or making a purchase. From there, the goal would be to use these impressions as efficiently as possible, based on your desired outcome.
Frances Chiu, Digital Marketing instructor at GA Hong Kong, says, “Social media platforms such as Facebook and Instagram have developed many advanced features that allow marketers to target different user segments based on their demographics, geographic locations, languages, interests, online behaviors, and more. Ad formats may include sponsored posts and various types of banner and video ads.
Earn Money Online. These courses really help you do that. Check them out to know what we are talking about. Along with these courses on Affiliate Marketing, it will also be a good idea to have a look at Best Amazon Affiliate Marketing Courses and Best ClickBank Affiliate Marketing Courses. Choosing any of these courses will help you figure out how you can use the power of the internet to target consumers and customers all over the world by selling products listed on various sites all over the web. Believe it or not, people are presently earning up to 6 figure and 7 figure incomes by just investing their time and resource in Affiliate Marketing.
Codecademy is great for taking you through the basics of HTML and it really guides you through and holds your hand when you are starting out and code just seems confusing. Often free learning is okay but not the same quality you would get if you paid for it, but Codecademy is genuinely really useful and rivals paid tools for functionality. It does much more than just HTML, so if you want to take it further you can learn CSS, Java Script and even PHP, Python and Ruby if you want.
Get a “diploma” in Social Media Marketing in just 15-20 hours with this free, ad-funded course provided by online course provider ALISON. It explains the use of email marketing, affiliate marketing, Facebook marketing, and how to use social media latest cosmetc gadgets for home use such as Twitter, podcasting and blogging.
The Full Stack Digital Marketer Masters Program aims to get you industry-ready with the skillset of a complete marketer for digital platforms through an expert recommended learning path. Get access to nine full-length, comprehensive courses that cover all areas of digital marketing.
This course covers the brand new spec introduced in September 2015 and has been designed to provide students with an understanding of the following: how businesses work; how the world around them affects decision-making within a business; what leads to change and how businesses respond to these issues; and the range of perspectives that can be taken on business activities. [+]
Open Culture editor Dan Colman scours the web for the best educational media. He finds the free courses and audio books you need, the language lessons & movies you want, and plenty of enlightenment in between.
We agree with the Co-founder of Moz Rand Fishkin that modern marketers and particularly hands-on Content Marketers need to be ‘T-shaped’, that is they should specialize in one area but also have a good understanding and basic skills across the many different areas of digital marketing today.